I listen to Andy Andrews’ podcast on a weekly basis. On one podcast recently, Andy mentioned this little book that had a major impact on his life. It is called The Greatest Salesman of the World by Og Mandino. I was curious, and I had to check it out. The book is small and has much to say about how to live a life with success. There are ten “scrolls” in this book that give guidance on how to become successful. I don’t see myself as a salesperson, so I didn’t know if it would be relevant to me. However, as I read through it the first time, there are many things that I could incorporate in my life to be a better witness for Jesus.
The book mentions that in order to incorporate these tips in one’s life, the reader needs them to become a habit. A habit is something that is done with regularity. The suggestion is to read one “scroll” a month. Read that one every day; morning, noon, and night; for 30 days. As the reader sits with it daily, it seeps into the subconscious; it starts to shape how we think and also gives us a different perspective about how to live our lives. Andy suggested doing it, so I started the journey to become successful!
I began with the second scroll instead of the first. The second is how to become successful by using love as the tool. As I sit with this one “scroll” this month, it is a reminder that this is what I am supposed to be doing as a follower of Jesus. As I stated earlier, I don’t see myself as a salesperson. Although I have written two books, I don’t necessarily want to go out and sell them. I would like for them to sell without my actual effort in doing so. My focus isn’t on writing or selling books but, how to live out this life as a follower of Jesus. The books are what I have experienced in life. What’s that have to do with selling though? We all sell something at some point in our lives. Whether we are “selling” the Gospel message to our friends and family or have an actual product we believe is worth selling.
The love chapter starts with this: “I will greet this day with love in my heart.” The author believes this is the “greatest secret to success.” Nobody will pay attention to our words until they feel the love directed toward them. The world is looking for love – mostly in the wrong places. One sentence stands out to me in this section: “Always will I dig for reasons to applaud; never will I scratch for excuses to gossip.” Digging is always more work than scratching, wouldn’t you agree? We may have to look deeper for the ways to love someone, but there is always something there to love. God said we are all made in His image. If that is the case, then that is the reason to love each and every person on this earth. (And yes, even the political ones!)
The world is in turmoil and no government official is going to turn the tide. It’s going to take a move of love to change people’s perception – not only of us, but of God the Father and Jesus the Son as it’s done through God’s Spirit leading the way. People are looking for something. They just don’t know what they are actually seeking. We are told in Holy Scripture that we will be known for our love. If we love God, then God’s love is in us, and we love through His love. It’s who we are as the Body of Christ. We are to reflect His character. But really, it feels impossible! People are so difficult to love!
Yet, Jesus said this is the second greatest suggestion – I mean, commandment – love others. The greatest commandment of all is to love God with all our being. As I contemplate this little book; and as I see our nation falling apart at the seams, it reminds me that this move to love starts with me. I have to change the way I look at people. Yes, they are difficult, but there is something God put in them to love. We may have to dig it out, but it can change a person when we represent love well. No one can withstand the force of love. It’s up to me to take the first step toward this change. Will you join me in becoming successful?
If anyone acknowledges that Jesus is the Son of God, God lives in them and they in God. And so we know and rely on the love God has for us. God is love. Whoever lives in love lives in God, and God in them. This is how love is made complete among us so that we will have confidence on the day of judgment: In this world we are like Jesus. 1 John 4:15-17
Source: Og Mandino, The Greatest Salesman in the World (originally published by Frederick Fell, January 1968; Bantam edition March 1974; Bantam Trade edition February 1985) pages 58-62